- WEMADE and Razer launch a 60-day global campaign for Legend of YMIR.
- The promotion includes two exclusive Razer Gold packs with unique in-game companions.
- Purchases through Razer Gold receive a ten percent bonus for gamers.
WEMADE and Razer opened the file 60-day global campaign support launch The Legend of YMIRadding exclusive packages and coordinated promotions across the wide Razer network. The rollout began in tardy November and is intended to escalate player reach and engagement as the game enters global markets.
The campaign introduces two circumscribed Razer Gold × YMIR packages: Ascension Edit and Essence Edit. Each pack includes a Razer-designed game companion built for the launch window. Gamers purchasing through Razer Gold benefit from: 10 percent bonuswhile regions requiring a discount will receive an adjusted reward. Both companies apply Razer’s network 68,000 digital channels AND 200 payment partners distributing promotions via newsletters, social media, banners and in-game placements.
Exclusive packages and campaign structure
The Razer Gold online store now offers two circumscribed campaign packages:
Each pack contains a topic Companion of Disira Designed together with Razer and available for 60 days only. The catalog also expands with four tiers of Point products that provide the same bonus rewards and remain redeemable in the in-game store. All items are available in the Razer Gold online store.
WEMADE and Razer are seeking to escalate global share by combining exclusive products with marketing tailored to their networks. This effort combines digital distribution, payment rails and platform visibility to focus attention on the early game.
Coordinated support for the YMIR legend
Legend of YMIR expands WEMADE’s line of RPG titles with large-scale combat, progression systems, and a tokenized reward layer tied to gWEMIX. Cooperation with Razer puts the game in front of millions of users on both companies’ channels, creating one of the most extensive promotional campaigns related to the franchise.
